Another year is upon us, and that means another Multifamily Social Media Summit in good ol' Napa, CA where multifamily industry peeps convene to learn what 2016 has in store for social media and content marketing. While individual practitioners can benefit from attending, the conference is geared more towards learning and acheiving in-depth knowledge of emerging technologies and actual execution for maximum ROI, i.e. attracting and retaining residents.
With a jam-packed schedule in the books for 2016, it's time to break down what's worth your time and what you already know.
Live streaming video apps have taken social media by storm by raising millions in seed money and over a half-million users in just the last 30 days. The popularity of this technology will change the way multifamily real estate is marketed forever.
When it comes to setting up your Google+ Page for your apartment community, it's important to perform each step correctly or else no one will see it. Luckily, we have tricks of the trade to make sure you're optimizing your community's Google+ Page for multifamily SEO success.
[VIDEO BLOG] GoToMyApartment attended Multifamilypro’s Brainstorming Sessions as a title sponsor and came out with TWO informative videos on the biggest challenges facing the property management industry and how to overcome those challenges.
Multifamily social media marketer Joshua Swanson is fed up with Facebook for changing the rules, and yet as a shareholder he’s thrilled that his stock has tripled. In this video he points out to himself how Facebook has changed for users since going public.
CEO Joshua Swanson met with regional property managers from Essex Property Trust in northern Los Angeles to discuss the future of social media and how it can be used to grow and engage apartment communities.