At GTMA, we’re keenly aware that the digital landscape changes faster than you can say “Snapchat!”, so we’re always watching the trends. However, we don’t take trends at face value, we’re looking to trends for the clues they provide into the future. Trends are kind of like crystal balls in that way -- with a little bit more scientific analysis behind them. Here’s some trends we’ve got our eyes on, and why they’re important:
Pretty much everything you might want to say about the Olympics is off-limits. Go athletes competing in an once-every-four-years-international-competition-in-the-largest-South-American-country!! (Pretty sure that meets their regulations)
In this Reputation Management Theater our fearless CEO Joshua Swanson and his trustworthy Shakespearean actors perform a less than stellar, and grammatically incoherent review! Some reviews you just have to laugh off, and others are simply so well written, that they deserve their own monologue performed by a Shakespearean actor.
Did evolution speed up light years to give magical 'snapping' powers to the young, therby barring us 'olds' from understanding Snapchat? It's possible. But not to fear, GTMA is here to save the day with this case study. For those too old for Snapchat who enjoy a well thought out case study, you're in luck (because we have a couple employees under the age of 25).
Despite the controversy among advertising experts on video views reported vs. reality, the video medium has taken hold. Order your VR goggles from Amazon, because video is here to stay, it's just changing shape at lightspeed!
Why are pet friendly communities make us wag our proverbial tails? Pets in the home are more than just a warm fuzzy feeling with pet owners making up more than 72% of the rental pool and growing! Online marketing and pet friendly happen to be a match made in heaven, and GTMA is helping people and their four legged families the right home for right now.